Already Home
In Summer 2026, the FIFA World Cup comes to cities across the United States. For most of the event's greatest fans, the 104 matches held in stadiums will be out of reach. Individual tickets average over $2,000. Team Wonder is focused on the experience outside the stadiums, in neighborhoods, public spaces, and community institutions. Our research illustrates that this is where the real awe and joy of the 2026 World Cup will come to life.
Already Home is Team Wonder’s nationwide, city-focused, creative, crowdsourced storytelling & communications campaign that invites city residents to tell their stories about what the World Cup means to them. Individual stories become part of a collective narrative that builds solidarity and enables soccer fans (and those that love them) to be part of something big - a national effort to tell our story. Building on the partnership for NY Wonder City, the design of Already Home is in collaboration with Domestic Data Streamers.
National Campaign
Team Wonder is partnering with over a dozen cities across the country including New York, Chicago, Philadelphia, Boston, and Albuquerque on the national storytelling campaign.
By pulling together the threads of joy and passion across the country, we know we can tell a collective story of belonging, meaning, and community that is bigger than soccer, counters the national anti-city, anti-immigrant narrative, and has durable, transcendent impact. Stories are shared on social media and at public events, and pitched to local and national media.
Qualitative data gathered from the stories—such as what moves people, where they feel connected, and the conditions that foster belonging — will be shared with each city to inform future policy decisions.
How it Works
Already Home Partner Cities
List in formation
National Campaign Partners: Cities for Action, Mayors for America
New York City: More than Watch Parties
In NYC, Already Home brings the World Cup from the stadium to the 300+ NYC neighborhoods where every team already has a home. Team Wonder is partnering with the NYC Office of the Mayor on both the World Cup storytelling campaign and a NYC Neighborhood Passport program to encourage New Yorkers and visitors alike to explore New York City’s diverse immigrant enclaves as well as cultural institutions, small businesses, and community events.
Starting on June 11th, thousands of NYC Neighborhood Passport booklets will be available at every branch library in all five boroughs and at select events. Participants can collect stamps from hundreds of neighborhood organizations and events across the five boroughs. Each stamp is designed by New York City-based artists with global roots reflecting both the teams playing in the World Cup and the cultural diversity of New York City. Stamps will be distributed randomly across designated locations, encouraging New Yorkers to participate and explore events and institutions across all five boroughs to collect every stamp. Locations reflect the cultural abundance and diverse social infrastructure of NYC, particularly in the many immigrant enclaves such as Little Senegal, Little Colombia, Little India, and more.
NYC Passport Partners: NYC Office of the Mayor, Cultural & Arts Policy Institute
With Support From (list in formation): NY Community Trust
Get your NYC Neighborhood Passport stamped at any one of the following Partner Organizations
(list in formation)
Most organizations and events are free! Please check individual websites for hours of operation and admissions policies. NYC Neighborhood Passports are not a substitute for tickets or the price of admission.
651 ARTS
Alice Austen House
American Folk Museum
American Museum of Natural History
AMT Theater
Arab American Family Support Center
Artifacts Movie Archive
BRIC Arts Media
BronxArtSpace
Bronx Children's Museum
Bronx Music Hall
Bronx River Art Center
Bronx Zoo
Brooklyn Academy of Music
Brooklyn Bridge Park
Brooklyn Museum
Brooklyn Botanic Garden
Brooklyn ONE Productions
Brooklyn Public Library
Carnegie Hall
Columbus Ave BID
Culture Lab LIC
Cypress Hills Fulton Business Improvement District
East Harlem Council for Human Services
El Museo del Barrio
El Taller
En Garde Arts
Fifth Avenue Committee
Flatbush Central
Foundation for New American Art
Fourth Arts Block (FABnyc)
Franklin Furnace
Fraunces Tavern Museum
Friends of Argentine Tango
Glow Cultural Center
Gotham Football Club
Harlem Film House
Harmony 4 All
Hispanic Society Museum & Library
Historic Richmond Town
I AM CARIBBEING/Little Caribbean NYC
International Center of Photography
International Rescue Committee
Jamaica Center for Arts and Learning
Juneteenth NYC
Kensington Cultural Council
King Manor Museum
Korean Community Services
La Colmena
LaGuardia Performing Arts Center
La Victoria Foundation
LES Ecology Center
Leslie-Lohman Museum of Art
Lewis Latimer House
Lincoln Center for the Performing Arts
Long Island City Partnership
Louis Armstrong House Museum
Make the Road NY
Mark Morris Dance Group
Mexican Coalition
MOCADA
Museum of Arts & Design
Museum of Chinese in America
Museum of Jewish Heritage – A Living Memorial to the Holocaust
New Victory Theater
New York African Chorus Ensemble, Inc
New York Botanical Garden
New York Hall of Science
New York Public Library
NONGKI NYC
Outerboro Soccer
Project New Yorker
Prospect Park Alliance
Queens Botanical Garden
Queens County Farm Museum
Queens Museum
Queens Public Library
Queens Theatre
Riders Alliance
Snug Harbor Cultural Center and Botanical Garden
Society of Illustrators
Spanish Theatre Repertory Company, Ltd. (aka Repertorio Español)
Staten Island Children's Museum
Staten Island Museum
Street Lab
Studio Museum in Harlem
Sundog Theatre
Symphony Space
Thalia Spanish Theater
The Bronx Museum
The Classical Theater of Harlem
The Clemente Soto Velez Cultural and Educational Center
The Haitian Americans United For Progress, Inc.
The Jazz Gallery
The Laundromat Project
The Morgan Library and Museum
The Museum of the City of New York
The New York Historical
The Noble Maritime Collection
The Public Theater
The Skyscraper Museum
Washington Heights Multicultural Center
Wave Hill
West Indian American Day Carnival Association
Young Dancers in Repertory